Alair Pereira
About Alair Pereira
Alair Pereira serves as the Head of Product & Engineering for CRM at C6 Bank in São Paulo, Brazil, where he has worked since 2020. He has extensive experience in managing complex projects and teams, particularly in Salesforce technology and outsourcing operations across Latin America.
Work at C6 Bank
Alair Pereira serves as the Head of Product & Engineering for CRM at C6 Bank, a position he has held since 2020. In this role, he is responsible for overseeing all products and squads that utilize the Salesforce/Velocity platform. His leadership focuses on managing complex projects and coordinating multi-disciplinary teams to ensure effective project delivery and operational efficiency.
Education and Expertise
Alair Pereira studied at Faculdades Associadas de São Paulo, where he earned a Tecnóloga degree in Tecnologia da Informação from 1997 to 1999. He furthered his education at ESPM Escola Superior de Propaganda e Marketing, obtaining a Master of Business Administration (MBA). His educational background supports his extensive expertise in product management and engineering within the CRM domain.
Background
Before joining C6 Bank, Alair Pereira worked at Accenture for 21 years, where he held the position of Senior Manager in Accenture Cloudfirst, specializing in Salesforce.com. His experience at Accenture involved managing high complexity outsourcing operations throughout Latin America, which contributed to his skills in handling intricate projects and leading diverse teams.
Achievements in Salesforce Technology
In the last three years, Alair Pereira has concentrated on sales and project delivery within Salesforce technology. His role at C6 Bank and previous experience at Accenture have equipped him with a deep understanding of Salesforce solutions, enabling him to drive successful outcomes in product and engineering initiatives.
Language Proficiency
Alair Pereira is a native Portuguese speaker and possesses intermediate proficiency in both English and Spanish. This language capability enhances his ability to communicate effectively in diverse environments, particularly in multinational settings.