João Marcelo Abreu
About João Marcelo Abreu
João Marcelo Abreu is a Product Designer with over 10 years of experience in the communication, product, and software industries. He has held various roles, including UX/UI Designer and co-founder of startups, and currently works at C6 Bank, where he engages in product design processes and contributes to the Design System.
Work at C6 Bank
João Marcelo Abreu has been working at C6 Bank as a Product Designer since 2022. In this role, he engages in kickoffs and discovery processes with stakeholders to align product goals. He is involved in creating components and templates for the Design System, contributing to the overall design strategy of the bank.
Previous Experience in Product Design
Prior to his current position, João Marcelo Abreu held various roles in product design and UX/UI design. He worked at Invillia as a Senior Product Designer from 2020 to 2022. He also served as a UX/UI Designer at Gennera Consultoria e Desenvolvimento de Software from 2016 to 2019 and at Prosolution Consultoria E Sistemas Informaticos from 2016 to 2018. His experience includes working as a Designer de Interface at BB Tecnologia e Serviços and Fóton Informática S.A.
Entrepreneurial Ventures
João Marcelo Abreu co-founded Saldo Coletivo, where he served as a Sócio Fundador/Designer from 2013 to 2015. He also co-founded VaiBelém, a platform dedicated to sharing cultural and entertainment information freely. His involvement in these startups showcases his entrepreneurial spirit and commitment to community engagement.
Education and Expertise
João Marcelo Abreu studied at Universidade Estácio de Sá, where he earned a degree in Digital and Multimedia Design, focusing on Information Systems from 2004 to 2008. He furthered his education at How Bootcamps, specializing in Product Design and achieving certifications in Product Discovery and Service Design Thinking in 2020.
Skills and Specializations
João Marcelo Abreu specializes in creating wireflows, flows, and prototypes using Figma. He conducts user tests and interviews as part of the product design process, ensuring that user needs are met. With over 10 years of experience in the communication, product, and software industries, he has developed solutions for major clients, including Banco do Brasil and Banco da Amazônia.