Juliana Mol
About Juliana Mol
Juliana Mol is a Senior Analyst in Consumer Insights and Performance at C6 Bank, where she applies her expertise in Consumer Anthropology and Innovation. She has a diverse educational background in Sociology, Anthropology, and Cultural History, complemented by extensive experience in data analysis and business intelligence.
Work at C6 Bank
Juliana Mol serves as a Senior Analyst in Consumer Insights and Performance at C6 Bank. She has been in this role since 2022, contributing to the bank's understanding of consumer behavior and performance metrics. Her work involves applying methodologies that enhance consumer insights, which are critical for strategic decision-making within the organization.
Education and Expertise
Juliana Mol holds a Bachelor's degree in Anthropology and Sociology from Pontificia Universidade Catolica de Minas Gerais, completed from 2003 to 2007. She also achieved a specialization in Cultural History from Universidade Federal de Minas Gerais, studying from 2007 to 2009. Additionally, she has a background in Information Technology and Robotics from Colegio COTEMIG, where she earned a Technical degree in Management Informatics. Her educational journey includes studies in Consumer Culture at Pontifícia Universidade Católica do Rio de Janeiro from 2016 to 2017.
Background
Juliana Mol has extensive experience in consumer insights and data analysis. Prior to her current position at C6 Bank, she worked at Artplan as a Supervisor of BI & Consumer Insights from 2019 to 2021. She also held roles at Geist Data as a Data Science Manager and at NBS as a Prediction Analyst. Her career includes a position as Coordinator of Research and Business Intelligence at Agência Frog, showcasing her diverse expertise in the field.
Achievements
Throughout her career, Juliana Mol has engaged with various methodologies and themes, including Design Thinking, Consumer Anthropology, and Innovation. She has developed a strong interest in Ethnomarketing and Netnography, which informs her analytical approach and enhances her contributions to consumer insights. Her work reflects a commitment to understanding consumer behavior in a nuanced manner.