Rita Queiroz
About Rita Queiroz
Rita Queiroz is a business specialist currently working at C6 Bank, where she has been since 2019. She has extensive experience in the banking sector, having held various roles at Banco Itaú, focusing on product management and customer needs analysis.
Work at C6 Bank
Currently, Rita Queiroz serves as Especialista de Negócios at C6 Bank, a position she has held since 2019. In this role, she manages business operations for products such as C6 Taggy, an automatic toll payment solution, and the Parking Payment feature within the C6 Bank app. She collaborates with Product Managers and Squads to assess and implement valuable functionalities and enhancements for the business. Her work focuses on aligning business strategies with the bank's overall objectives, ensuring effective management across customer service, legal, financial, and communication areas.
Experience at Banco Itaú
Rita Queiroz has extensive experience at Banco Itaú, where she worked in various roles from 2000 to 2011. She started as a Trainee and progressed to positions such as Analista Sênior in Produtos de Crédito Pessoa Física and Gerente de Produtos e Portfólio for both Cartões de Crédito Pessoa Jurídica and Programa de Recompensas. Her responsibilities included managing product portfolios and understanding customer needs to define strategies in collaboration with different departments.
Education and Expertise
Rita Queiroz studied at Universidade Estadual de Campinas from 1994 to 1999, earning her degree over five years. She furthered her education at FGV - Fundação Getulio Vargas from 2001 to 2003, where she developed expertise in business strategies and customer needs analysis. Her educational background supports her current role in business operations and product management.
Background
Rita Queiroz has a background that includes over a decade of experience in the banking sector, with a focus on product management and business operations. Her career began in 2000, and she has since held various positions that required a strong understanding of customer needs and strategic planning. Her work has consistently involved collaboration with multiple departments to enhance product offerings and improve customer satisfaction.
Achievements in Product Management
Throughout her career, Rita Queiroz has played a significant role in managing and improving business products. At C6 Bank, she is responsible for performance management of business products, developing action plans for necessary corrections or improvements. Her ability to align business strategies with organizational goals has contributed to the successful implementation of high-value functionalities in banking products.