Antonio Manuel Murcia López
About Antonio Manuel Murcia López
Antonio Manuel Murcia López is a Global PR Specialist at Cabify with extensive experience in PR and digital communication, having worked at Edelman, ATREVIA, and Newlink™.
Current Role at Cabify
Antonio Manuel Murcia López is currently serving as a Global PR Specialist at Cabify. He started this role in 2022 and is based in Madrid, Comunidad de Madrid, España. At Cabify, he is primarily responsible for managing global public relations strategies, ensuring brand alignment across different regions, and enhancing the company's reputation through targeted PR campaigns.
Previous Experience at Edelman
Prior to joining Cabify, Antonio worked at Edelman for a total of four years. From 2020 to 2022, he held the role of PR & Digital Senior Account Executive in Madrid, where he was responsible for managing high-profile accounts and developing integrated communication strategies. Before that, he served as a PR & Digital Account Executive from 2018 to 2020, focusing on client relations and digital communication tactics.
Experience at ATREVIA and Newlink
Antonio gained significant experience at ATREVIA as a PR & Digital Consultant from 2016 to 2018. In this role, he was involved in the design and execution of PR campaigns and digital strategies. Prior to ATREVIA, he worked as an Intern Account Executive at Newlink™ from 2015 to 2016, where he honed his skills in account management and client communication.
Educational Background
Antonio holds a variety of academic qualifications. He completed a Máster en Innovación Social from Learning by Helping in 2022. In 2017, he acquired a Postgrado en Publicidad, Marketing y Social Media from ENEB - Escuela de Negocios Europea de Barcelona. He also obtained a Máster en Gestión e Investigación de la Comunicación Empresarial from Universidad Rey Juan Carlos in 2016 and participated in the ERASMUS program at Escola Superior de Educação de Coimbra during 2013-2014. His foundational education includes a Grado en Periodismo from Universidad de Málaga, completed in 2015.
Expertise in Communication Strategies
Antonio Murcia López has substantial expertise in both digital and offline communication strategies, particularly for B2C and consumer brands. He is skilled in leveraging creative storytelling techniques to generate conversations and create meaningful experiences. His strong interest in branding and corporate reputation reflects in his ability to harness and invent communication trends to enhance strategy effectiveness.