Judith Gómez Pardo
About Judith Gómez Pardo
Judith Gómez Pardo is a User Researcher at Cabify with extensive experience in marketing and consumer insights across various sectors.
Title: User Researcher
Judith Gómez Pardo is a User Researcher currently working at Cabify. She has been with the company since 2020, located in Madrid y alrededores, España. In her role, she focuses on understanding user behavior and enhancing the overall user experience based on detailed research and analysis.
Professional Background: User Research
Prior to her current role, Judith Gómez Pardo worked at Garaje de Ideas as a Design Researcher from 2019 to 2020. She has also served as a Qualitative Research Analyst at Punto de Fuga from 2017 to 2018. As a Customer Insights Analyst at Amadeus IT Group between 2016 and 2017, she gained valuable experience in consumer research. Her earlier roles include working in marketing and research positions at Fundación Universidad-Empresa, Naranjas Torres, NCO Group, and Avenir Telecom.
Education and Expertise
Judith Gómez Pardo holds a Máster en Marketing and Comportamiento del Consumidor from Universidad de Granada. She also earned a Master in Professional Development from Universidad de Alcalá. Additionally, she has a Licenciatura in Investigación y Técnicas de Mercado from Universidad del País Vasco/Euskal Herriko Unibertsitatea and a Bachelor's degree in Gestión de negocios (Especialidad: Marketing) from Hanzehogeschool Groningen. Her foundational education includes a Licenciatura in Gestión de mercados y Marketing from the Facultad de Ciencias Económicas y Empresariales de la Universidad del País Vasco.
Career Projects and Consumer Analysis
Throughout her career, Judith Gómez Pardo has developed a consumer loyalty program focused on user experience. She meticulously analyzed the entire customer journey across various sectors such as retail, food, IT, and social organizations. Her expertise includes planning and developing comprehensive research projects, from proposal design to results presentation, specifically enhancing consumer positioning analysis for both national and international clients.
Passion for Travel and Professional Growth
Judith Gómez Pardo combines her passion for travel with her professional ambitions. She actively seeks out projects that not only advance her career but also enable her personal growth. Her diverse work experience across different geographical locations underscores her commitment to expanding her horizons both personally and professionally.