Luis Alberto Araya

Luis Alberto Araya

Brand, Media & Creative Specialist @ Cabify

About Luis Alberto Araya

Luis Alberto Araya is a Brand, Media & Creative Specialist currently working at Cabify in Chile. He has extensive experience in account management and media planning, having worked at various companies including Wunderman Thompson and Omnicom Media Group.

Current Role at Cabify

Luis Alberto Araya is currently working at Cabify since 2021. He holds the title of Brand, Media & Creative Specialist. His role involves overseeing brand strategy, media planning, and creative campaigns within the company. Based in Chile, he brings extensive experience in account management and media planning to his current position.

Previous Experience at Wunderman Thompson

Prior to his role at Cabify, Luis Alberto Araya worked at Wunderman Thompson in Provincia de Santiago, Chile. He served as Director de Cuentas from 2019 to 2021, managing key client accounts. Before that, he was Supervisor de Cuentas from 2017 to 2019, handling account supervision and client relations. His responsibilities included strategic planning and account oversight.

Employment History at di Paola Latina and Simple Chile

Luis Alberto Araya has held significant roles at di Paola Latina and Simple Chile. From 2016 to 2017, he was an Ejecutivo de Cuentas at di Paola Latina, managing accounts at their Av. El Cerro 0446 location. Prior to that, he worked at Simple Chile as Medios from 2014 to 2015, focusing on media planning and buying.

Early Career and Various Roles

Luis Alberto Araya began his career in the advertising and media industry with several key positions. He was an Ejecutivo de Cuentas at BOLICHE from 2012 to 2013 in Santiago, Chile. He also served as Asistente de Cuentas at Promored Group for two months in 2012 at Torre Titanium, Santiago de Chile. Before that, he was an Asistente de Planificación at Omnicom Media Group from 2010 to 2011 at Isidora Goyenechea 3000, Hotel W. His professional practice began at Veriplan S.A., where he served as Práctica Profesional Asistente Ejecutivo de Medios in 2010 for four months.

Educational Background in Communications and Digital Marketing

Luis Alberto Araya has a strong educational background in communications and digital marketing. He studied at Universidad Autónoma de Chile from 2006 to 2010, earning a degree in Licenciado en Comunicaciones and achieving the title of Publicista y Comunicador integral. In 2014, he furthered his expertise at Academia Mac, where he studied Digital Marketing and achieved the qualification of Digital Marketing Manager after 11 months.

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