Rocio Vigaray
About Rocio Vigaray
Rocio Vigaray is a Senior Sales professional at Cabify for Business, with extensive experience in digital marketing and client relations.
Company
Rocio Vigaray is currently a Senior Sales professional at Cabify For Business. Based in Madrid, Comunidad de Madrid, España, she has been with the company since 2021.
Previous Positions
Rocio has held several key roles across various companies. In 2021, she worked as a Business Development Manager at DiDi for three months based in Ciudad de México, México. From 2020 to 2021, she was involved with SinDelantal.mx, first as KAM & Hunter Leader and later as a Churn Prevention Coordinator. Additionally, she served as Ecommerce Project and Operations Manager at Osom Mexico in 2018 and Digital Project Manager at Ingenia Agency from 2014 to 2018. Earlier in her career, she was a Senior Account Executive and Junior Account Executive at Ingenia Agency, a Content Editor at the Supreme National Court of Justice, and a Trainee at both e-volution and McCann Erickson.
Education and Expertise
Rocio has a rich educational background supporting her professional expertise. She studied Digital Campaigns at Miami Ad School in 2016. At Tecnológico de Monterrey, she studied Marketing and graduated in Digital Marketing. She also has studies in Customer Service from AMAP, Fashion Marketing and Image Consultancy from Universidad Iberoamericana, Ciudad de México, and a Master in Marketing along with a Degree in Advertising & Public Relations from ESIC: Business & Marketing School.
Specialties in Digital Marketing
Rocio has extensive experience and specializes in digital marketing strategies. Her areas of expertise include SEM, SEO, mobile marketing, social media marketing, and ecommerce. She has developed and implemented digital marketing strategies and media campaigns for well-known brands in the Mexican market, and has experience in launching online stores for prestigious fashion brands.