Martha Mac Kay
About Martha Mac Kay
Martha Mac Kay is a Manager of Sponsorship Development at The Calgary Stampede, where she leads a team of sponsorship professionals. She has extensive experience in relationship management and business development, having worked in various roles within the sponsorship sector since 2005.
Work at Calgary Stampede
Martha Mac Kay has been a key figure at The Calgary Stampede since 2019, currently serving as the Manager of Sponsorship Development. In this role, she leads a team of sponsorship professionals, focusing on building and maintaining relationships with sponsors for the event known as the Greatest Outdoor Show on Earth. Prior to her current position, she worked as an Account Manager in Sponsorship at the same organization from 2013 to 2019, where she contributed to the growth and success of sponsorship initiatives.
Previous Experience in Sponsorship Management
Martha Mac Kay has extensive experience in sponsorship management across various organizations. She worked as an Account Manager for the Toronto International Film Festival in 2012 and previously served as a Coordinator for Sponsorship at the same festival from 2011 to 2012. Additionally, she held the position of Publicity and Promotions Coordinator at Alliance Films Inc from 2008 to 2010, where she was involved in promotional strategies and relationship management.
Education and Expertise
Martha Mac Kay holds a Bachelor of Arts degree in Sociology and History from Mount Allison University, completed between 2002 and 2006. She furthered her education at George Brown College, where she studied Sport and Event Marketing and achieved a Post Graduate certificate from 2007 to 2008. Her educational background supports her multifaceted experience in relationship management and business development within the sponsorship sector.
Background in Research and Teaching
Before her career in sponsorship management, Martha Mac Kay worked at Mount Allison University from 2005 to 2006 as a Researcher, Contributing Author, and Teaching Assistant. This role provided her with valuable experience in academic research and education, contributing to her overall skill set in communication and collaboration.
Athletic Interests and Personal Passion
Martha Mac Kay is an athlete and outdoor enthusiast, reflecting her passion for sport and physical activity. Her interests in athletics complement her professional focus on sponsorship development in the sports and events sector, allowing her to connect with sponsors and partners who share similar values and interests.