Peter Gabriel

Peter Gabriel

Global Head Of Brand & Creative @ Callsign

About Peter Gabriel

Peter Gabriel serves as the Global Head of Brand & Creative at Callsign, where he applies his expertise in visual design and front-end development. He has a strong background in various design tools and techniques, ensuring high usability and accessibility in his projects.

Current Role at Callsign

Peter Gabriel serves as the Global Head of Brand & Creative at Callsign, a position he has held since 2015. In this role, he oversees brand strategy and creative direction, ensuring alignment with the company's vision. His responsibilities include managing various creative projects across multiple channels, including digital, print, and broadcast media. Gabriel's extensive experience in design and development supports his leadership in creating cohesive brand experiences.

Education and Qualifications

Peter Gabriel's educational background includes studies at Tytherington High School, where he completed his G.C.S.E from 1997 to 2001. He furthered his education at Macclesfield College, achieving a National Certificate in Graphic Design from 2001 to 2002, followed by a Higher National Diploma in Graphic Design from 2002 to 2004. This formal education laid the foundation for his skills in visual design and creative development.

Professional Experience

Before joining Callsign, Peter Gabriel worked as a Senior Web Designer at We Are Creation from 2014 to 2015. His role involved utilizing advanced design tools and front-end development skills to create user-friendly websites. Gabriel's experience spans various industries and channels, including TV, radio, print, and digital platforms, contributing to his comprehensive understanding of brand and creative strategies.

Design and Development Skills

Peter Gabriel possesses advanced skills in visual design tools, including Sketch, Photoshop, and Illustrator, which he uses for creating mood boards and mock-ups. He is proficient in front-end development, employing semantic HTML5, CSS, and JavaScript to ensure high usability and accessibility in his projects. Gabriel also utilizes tools like After Effects, Premier, and Lightroom for creative projects, demonstrating a broad skill set in both design and technical implementation.

SEO and Performance Optimization Expertise

Peter Gabriel applies search engine optimization techniques in his work, focusing on link building, pay-per-click strategies, keyword optimization, and on-site optimization. He utilizes Google Analytics and Web Master Tools for performance tracking, ensuring that his projects meet high standards of usability and accessibility. His approach to SEO is integrated with his design and development processes, enhancing the overall effectiveness of the brands he manages.

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