Sarah Whipp
About Sarah Whipp
Sarah Whipp serves as the Chief Marketing Officer and Head of Go To Market Strategy at Spendesk, and she has been a member of the Forbes Communications Council since 2022. With extensive experience in marketing leadership roles across various companies, she has been recognized as a Top #100 Global CMO by Hot Topics in 2021.
Current Role at Callsign
Sarah Whipp serves as the Chief Marketing Officer and Head of Go To Market Strategy at Callsign since 2018. In this role, she has focused on delivering growth and enhancing the company's appeal as an investment opportunity for major banks. Her strategic initiatives have contributed to Callsign's positioning in the market.
Experience at Spendesk
In 2023, Sarah Whipp took on the role of Chief Marketing Officer at Spendesk, a French unicorn specializing in Spend Management. She is tasked with positioning the company as a leader in its sector, leveraging her extensive marketing expertise to drive brand recognition and market share.
Professional Background
Sarah Whipp has a diverse professional background, having held various senior marketing roles. She worked at S&P Global Ratings in several capacities, including Global Head of Marketing and Global VP Marketing, Strategy and Planning. Her tenure at Symantec as Regional CMO EMEA Marketing and at McAfee as VP Global Consumer Marketing further solidified her expertise in the marketing domain.
Education and Qualifications
Sarah Whipp earned a Bachelor of Science in Business Administration and Management from The Manchester Metropolitan University, where she studied from 1985 to 1989. Additionally, she holds a Mini MBA from INSEAD, which complements her extensive experience in marketing and strategy.
Achievements and Recognition
In 2021, Sarah Whipp was recognized as a Top #100 Global CMO by Hot Topics. Her contributions to marketing strategies at S&P Ratings significantly enhanced sales effectiveness while adhering to regulatory requirements. She has also managed a substantial global eCommerce presence during her time at McAfee.