Simona Pinon Buergi
About Simona Pinon Buergi
Simona Pinon Buergi is a Manager of Lifecycle Marketing Strategy with extensive experience in strategic marketing, product management, and public relations, particularly in the healthcare and medical device sectors. She has held various roles at Cambia Health Solutions and Hemcon Medical Technologies, among others, and is fluent in multiple languages.
Current Role at Cambia Health Solutions
Simona Pinon Buergi currently serves as the Manager of Lifecycle Marketing Strategy at Cambia Health Solutions. She has held this position since 2021, contributing to the development and execution of marketing strategies that enhance customer engagement and retention. Her role involves overseeing various marketing initiatives aimed at optimizing the lifecycle of products and services within the healthcare sector.
Previous Experience at Cambia Health Solutions
Prior to her current role, Simona worked at Cambia Health Solutions as the Manager of Activation and Engagement from 2020 to 2021. She also served as the Senior Product Marketing Manager from 2018 to 2020. In these positions, she focused on strategic marketing efforts to boost product visibility and customer interaction, leveraging her extensive knowledge of the healthcare industry.
Experience in the Healthcare and Medical Device Industry
Simona has a broad background in marketing activities within the healthcare and medical device industry. She held various roles at Hemcon Medical Technologies, including Director of Marketing and Associate Product Manager, where she gained experience in new product introduction and post-market support. Her expertise encompasses strategic and tactical marketing plans, product management, and public relations.
Education and Expertise
Simona studied at Portland State University, where she earned a Bachelor’s degree in Marketing and Advertising from 2001 to 2005. Her educational background complements her extensive professional experience, equipping her with the skills necessary for effective marketing strategies in the healthcare sector. She is also fluent in multiple languages, which enhances her ability to collaborate with diverse teams.
Leadership Roles in Sales and Marketing
Simona held the position of Vice President of Sales and Marketing at Tricol Biomedical, Inc. from 2015 to 2018. In this role, she was responsible for driving sales strategies and marketing initiatives. Additionally, her earlier experience includes various marketing roles at Hemcon Medical Technologies, where she developed her leadership skills in marketing communications and product management.