Alejandro Nieto
About Alejandro Nieto
Alejandro Nieto is an Influencer Marketing Manager for LATAM at Cambly Inc., with a background in multicultural marketing and international sales. He has held various marketing leadership roles across several companies, contributing significantly to revenue generation and developing expertise in digital marketing tools.
Work at Cambly
Alejandro Nieto currently serves as the Influencer Marketing Manager for LATAM at Cambly Inc. since 2023. His role involves developing and executing marketing strategies tailored to the Latin American market. He operates in a hybrid work environment based in Miami, Florida. Alejandro's focus is on leveraging influencer partnerships to enhance brand visibility and engagement within the region.
Previous Experience in Marketing
Before joining Cambly, Alejandro held several marketing positions that contributed to his expertise in the field. He worked at Web.com as the US Hispanic Marketing Lead from 2016 to 2018 and later as the LATAM Marketing Strategy Lead from 2015 to 2016. He also served as the LATAM Marketing Lead at ARB Corporation Ltd from 2018 to 2020 and as the LATAM Marketing Manager from 2020 to 2022. His experience spans various aspects of marketing, including strategy development and execution.
Education and Expertise
Alejandro Nieto has a solid educational background in marketing and business. He earned an Associate’s Degree in Advertising and Marketing from IUTIRLA between 2007 and 2011. He later obtained a Bachelor of Business Administration (BBA) in International Business from the University of North Florida from 2014 to 2016. Currently, he is pursuing a Master of Business Administration (MBA) in Project Management at INESEM Business School, expected to complete in 2024. His academic background supports his deep interest in multicultural marketing and international sales.
Contributions to Revenue Generation
Throughout his career, Alejandro has contributed significantly to revenue generation. He has been involved in initiatives that resulted in generating over 8 figures in revenue by collaborating with small, effective sales and operation teams. His ability to develop marketing strategies that resonate with diverse audiences has been a key factor in his success.
Skills in Digital Marketing Tools
Alejandro possesses strong technical expertise in various digital marketing tools. He is proficient in platforms such as StackAdapt and Programmatic Media, as well as Google Tag Manager. His skills in these tools enable him to implement effective marketing campaigns and analyze their performance, contributing to his overall effectiveness as a marketing professional.