Bhagyoday Lashkari
About Bhagyoday Lashkari
Bhagyoday Lashkari is a Growth and Performance Marketing Specialist currently working at Cambly Inc. in Bangalore, India, where he has significantly increased organic traffic and purchases for the company since 2021.
Current Role at Cambly
Bhagyoday Lashkari serves as a Growth and Performance Marketing Specialist at Cambly Inc. since 2021. In this role, he focuses on enhancing marketing strategies to drive growth and improve performance metrics. His work involves analyzing user behavior and optimizing marketing campaigns to increase engagement and conversions. He is based in Bangalore and has been instrumental in implementing initiatives that have significantly impacted Cambly's presence in the Indian market.
Previous Experience in Performance Marketing
Before joining Cambly, Bhagyoday Lashkari worked as a Manager - Performance Marketing at Simplilearn from 2018 to 2021. During his tenure, he developed and executed performance-driven marketing strategies that contributed to the company's growth. Prior to Simplilearn, he held the position of Manager - Digital Marketing at HashedIn for 11 months in 2017-2018, where he focused on digital marketing initiatives and partnerships targeting the Indian market.
Educational Background in Computer Engineering
Bhagyoday Lashkari earned a Bachelor of Technology (B.Tech.) degree in Computer Engineering from Charusat University, where he studied from 2011 to 2015. His educational background in engineering provides him with a strong analytical foundation, which he applies in his marketing strategies and performance analysis.
Achievements in Organic Marketing
At Cambly, Bhagyoday Lashkari initiated and published over 300 organic blogs within a year, resulting in a 300% increase in organic traffic for Cambly's India locale. This effort also led to a 27% increase in purchases, demonstrating his ability to leverage content marketing effectively. Additionally, he grew Cambly India's Ambassadors program, achieving a 9x month-over-month increase in applicants.
Experience in Digital Marketing
Bhagyoday Lashkari began his career as an Executive in Digital Marketing at Thrillophilia.com, where he worked from 2015 to 2017. In this role, he crafted marketing strategies that integrated user experience and behavior insights to optimize ad delivery. His early experience laid the groundwork for his subsequent roles in performance and growth marketing.