Caroline Schwenz

Caroline Schwenz

Test Analyst @ Campfire Analytics

About Caroline Schwenz

Caroline Schwenz is a Test Analyst at Campfire Analytics, where she has worked since 2021. She has a strong academic background in English Literature and combines her expertise in user research to enhance client understanding of customer engagement.

Work at Campfire Analytics

Caroline Schwenz has been employed as a Test Analyst at Campfire Analytics since 2021. In this role, she focuses on guiding clients in understanding customer engagement through user research studies. Her work involves analyzing how users interact with websites, which helps clients improve their online strategies.

Previous Experience at MinnPost.com

Before joining Campfire Analytics, Caroline Schwenz worked at MinnPost.com as the Audience Engagement and Development Manager and ACLS Public Fellow from 2018 to 2020. During her tenure in the Greater Minneapolis-St. Paul Area, she was responsible for enhancing audience engagement and development strategies.

Academic Background and Teaching Experience

Caroline Schwenz has a strong academic background, having served as a Visiting Assistant Professor at Emory University from 2017 to 2018. She also worked as an Emory Writing Program Fellow from 2014 to 2016. Her academic roles contributed to her expertise in understanding audience engagement and fostering empathy in client interactions.

Educational Qualifications

Caroline Schwenz holds a Bachelor of Arts in English Literature from the University of Washington, which she completed from 2005 to 2009. She further pursued a Master of Arts in Colonial and Postcolonial Literature at the University of Sussex from 2009 to 2010. Caroline earned her PhD in English Literature with a focus on Postcolonial Literature from Emory University, completing her studies from 2011 to 2017.

Focus on User Research and Client Engagement

In her professional roles, Caroline Schwenz emphasizes the importance of viewing customers as individuals rather than mere conversions. She combines her academic insights with practical user research to enhance client understanding of audience engagement, fostering a more empathetic approach to customer interactions.

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