Alexia Ritz
About Alexia Ritz
Alexia Ritz is a Marketing Programs Manager at Camunda, specializing in Account Based Marketing and lead generation. She has a background in communication and media studies, with previous roles at InsightSquared, Criteo, and Jebbit.
Current Role at Camunda
Alexia Ritz serves as the Marketing Programs Manager at Camunda, a position she has held since 2021. In this role, she collaborates closely with sales and sales enablement teams to enhance the customer journey through the sales funnel. Her responsibilities include developing and executing marketing strategies that align with business objectives and drive lead generation.
Previous Experience at InsightSquared
Prior to her current role, Alexia Ritz worked at InsightSquared as a Marketing Programs Specialist from 2019 to 2021. During her two years there, she focused on creating and implementing marketing programs that supported the company's growth objectives. Her work contributed to the overall marketing strategy and helped improve customer engagement.
Experience at Criteo
Alexia Ritz has held multiple positions at Criteo. She worked as an Associate Account Executive, Inbound, from 2018 to 2019, where she was involved in managing client accounts and supporting inbound marketing initiatives. Additionally, she served as a Product Marketing Associate for five months in 2019, contributing to product positioning and marketing efforts.
Educational Background
Alexia Ritz earned her Bachelor's degree in Communication and Media Studies from the University of Massachusetts Amherst, where she studied from 2015 to 2018. She also attended Endicott College for a year in 2014 before transferring. Her foundational education at Cohasset Middle/High School spanned from 2007 to 2014.
Internship Experience
In 2015, Alexia Ritz gained practical experience as a Digital Marketing Intern at Jebbit for one month. This internship provided her with insights into digital marketing strategies and practices, further enhancing her skills in the marketing field.