Andrea Davis
About Andrea Davis
Andrea Davis serves as the Director of Demand Generation at Camunda, bringing over a decade of experience in growth marketing. She specializes in various marketing tactics across B2B and B2C industries, including SEM, SEO, and account-based marketing.
Current Role at Camunda
Andrea Davis serves as the Director of Demand Generation at Camunda, a position she has held since 2021. In this role, she is responsible for overseeing demand generation strategies that drive awareness and lead generation for the company. Her focus includes implementing effective marketing tactics tailored to both B2B and B2C sectors.
Previous Experience at Camunda
Before her current role, Andrea worked at Camunda as the Senior Demand Generation Manager from 2020 to 2021. During her tenure, she contributed to the development and execution of marketing strategies aimed at enhancing lead generation and business development efforts.
Professional Background in Marketing
Andrea has over a decade of experience in growth marketing, specializing in various areas including search engine marketing (SEM), search engine optimization (SEO), social media marketing, email marketing, account-based marketing (ABM), and content syndication. Her diverse experience spans both B2B and B2C industries, allowing her to develop and implement effective marketing tactics.
Education and Academic Background
Andrea Davis earned her Bachelor of Science degree in Marketing from Bentley University, where she studied from 2005 to 2009. This educational foundation has supported her extensive career in marketing and demand generation.
Career Progression and Previous Roles
Prior to her current position, Andrea held various roles in marketing. She worked as a Senior Inbound Marketing Specialist at VideoLink LLC for eight months in 2014-2015, and as a Marketing Analyst on the Acquisitions Team at Upromise for two years from 2015 to 2017. Additionally, she has experience as a Marketing Communications Specialist at VideoLink LLC and as a Development Intern at the American Lung Association.