Sonia Pupaza
About Sonia Pupaza
Sonia Pupaza is a Field Enablement Manager at Camunda, where she has worked since 2021 in Berlin, Germany. With over 15 years of experience in B2B revenue enablement and instructional design, she is recognized for her contributions to the field and coordinates content development for enablement programs.
Work at Camunda
Sonia Pupaza has served as the Field Enablement Manager at Camunda since 2021. In this role, she coordinates with subject matter experts and stakeholders to create content for Field Enablement Programs. She focuses on developing and implementing enablement programs that align with Camunda's strategic objectives, referred to as 'Big Bets' and OKRs. Her work aims to enhance the effectiveness of customer-facing teams through comprehensive enablement solutions.
Previous Experience
Prior to her role at Camunda, Sonia Pupaza held various positions that contributed to her expertise in business development and sales enablement. She worked as a Business Development Consultant at Faience Schassburg from 2015 to 2018. Additionally, she served as a Senior Sales Enablement Specialist at Oracle from 2018 to 2021. Her experience also includes roles at COOKPAD Inc., CESIRO, and the EU-Japan Centre for Industrial Cooperation, among others.
Education and Expertise
Sonia Pupaza holds a Graduate degree in Business Administration and International Economic Relations from Academia de Studii Economice din București. She also completed an Executive Training Programme in International Business at SOAS University of London and Waseda University, both under the EU Scholarship. With over 15 years of experience, she specializes in B2B revenue enablement, go-to-market strategy, and instructional design.
Recognition and Influence
In 2023, Sonia Pupaza was recognized by the Sales Enablement Collective as one of the most influential and innovative sales enablement professionals globally. This acknowledgment reflects her contributions to the field and her commitment to enhancing sales enablement practices.
Current Involvement with Sales Enablement Collective
Since 2022, Sonia Pupaza has been an Ambassador for the Sales Enablement Collective. In this role, she engages with the community to share insights and best practices related to sales enablement, further solidifying her position as a thought leader in the industry.