Rolando Sevilla García
About Rolando Sevilla García
Rolando Sevilla García is the Director of Marketing at Canadian Bank Note Company, Limited, with extensive experience in marketing and business development across various industries.
Current Role as Director, Marketing at Canadian Bank Note Company
Rolando Sevilla García holds the position of Director, Marketing at Canadian Bank Note Company, Limited. Since 2018, he has been instrumental in leading the marketing efforts for the organization in Katy, Texas, United States. His responsibilities in this role include overseeing marketing strategies, guiding teams, and promoting collaboration across various operational units.
Previous Experience as Marketing Manager at Canadian Bank Note Company
Before assuming his current role, Rolando Sevilla García worked as a Marketing Manager at Canadian Bank Note Company, Limited from 2010 to 2018. Based in Managua, Nicaragua, he contributed to the overall marketing initiatives for a span of eight years. His work involved strategic planning, marketing execution, and team leadership, all of which enhanced the company's presence and effectiveness in the market.
Comprehensive Marketing Background Across Several Companies
Rolando Sevilla García has an extensive background in marketing spanning various reputable companies. He served as Consumer Banking Products Manager at Citi in Managua, Nicaragua from 2009 to 2010. Prior to that, he was the Products and Exports Manager at Café Soluble from 2007 to 2009. His career also includes roles such as Project Manager Business Development and Product Specialist for Ortho Clinical Diagnostics at Johnson & Johnson in Panama. Additionally, he worked as Marketing Manager at Genomma Lab and as Marketing and Public Relations Manager at Western Union.
Educational Background and Professional Qualifications
Rolando Sevilla García earned his Master of Business Administration (M.B.A.) from INCAE Business School, studying from 2004 to 2005. Prior to that, he completed his Lic. Administración de Empresas at Universidad Americana (NI) from 1996 to 1999. These academic qualifications laid the foundation for his extensive career in marketing and business development.
Key Contributions and Initiatives in Marketing
Throughout his career, Rolando Sevilla García has made significant contributions to marketing and strategic initiatives. Notably, he played a crucial role in facilitating collaboration among lottery operations in the Caribbean, Central, and South America, promoting the sharing of successful product and retail initiatives. He also guided local teams in annual marketing planning and budgeting, and developed marketing strategies for a new South American operation. Additionally, he has led the development and launch of several products, demonstrating his ability to drive successful marketing projects.