Jia (Chris) Li
About Jia (Chris) Li
Jia (Chris) Li is a Marketing Communications Manager with extensive experience in marketing operations and collateral development. Currently based in the San Francisco Bay Area, he has held various roles in organizations such as CELS and Connection Silicon Valley since 2020, and has a strong background in digital marketing and technology integration.
Current Role at Canadian Women's Network
Jia (Chris) Li serves as the Marketing Communications Manager at the Canadian Women's Network. In this role, which began in 2020, Li is responsible for developing and implementing marketing strategies to enhance the organization's visibility and outreach. The position requires a blend of communication skills and marketing expertise, which Li applies to promote the network's initiatives and support its mission.
Professional Experience in Marketing
Li has extensive experience in marketing communications, having worked in various capacities across multiple organizations. Currently, Li holds positions as Marketing Manager at CELS - Canadian Entrepreneurs in Life Science and as Marketing Specialist at Connection Silicon Valley. Previously, Li worked as an Assistant Program Manager at Avery Dennison and as an Event Coordinator at Embrace Change, where Li honed skills in marketing operations and event management.
Educational Background in Marketing
Li studied Digital Marketing at Berkeley Global, earning a Certificate in 2020. This educational experience provided Li with foundational knowledge and skills in digital marketing strategies. Additionally, Li holds a Bachelor of Science in International Economics and Trade from Anhui University of Finance & Economics, which contributes to a comprehensive understanding of market dynamics.
Technical Skills and Tools Proficiency
Li possesses strong technical skills relevant to marketing operations. Proficient in Google Analytics and Google Ads, Li utilizes these tools to analyze marketing performance and optimize campaigns. Li is also skilled in creating marketing collateral using design tools such as Canva and Photoshop, and has experience in website development using platforms like WordPress, Squarespace, and Wix, along with knowledge of HTML 5 and CSS.
Previous Work Experience
Li has held various roles in different companies, including a managerial position at Danone and a supervisory role at Procter & Gamble. During these tenures, Li developed an Operations Manual for a new CRM platform, demonstrating an ability to enhance team efficiency. This diverse work history reflects Li's adaptability and commitment to improving marketing operations in various environments.