Mălina I.
About Mălina I.
Mălina I. is a Marketing Manager and Global Performance Marketing Lead at Canonical, with extensive experience in digital marketing and public relations. She holds multiple degrees and certifications in marketing and business administration, including an MBA from Universitatea „Babeș-Bolyai” din Cluj-Napoca.
Work at Canonical
Currently, Mălina I. holds the position of Marketing Manager and Global Performance Marketing Lead at Canonical. She has been with the company since 2021, contributing to the development and execution of marketing strategies that enhance the company's global performance. Her role involves overseeing various marketing initiatives and ensuring alignment with Canonical's business objectives.
Current Role at Wazdan Ltd.
Mălina I. has been working at Wazdan Ltd. as a Senior Digital Marketing Specialist turned Consultant since 2020. In this role, she focuses on digital marketing strategies that drive engagement and growth for the company. Her experience in digital marketing has allowed her to implement effective campaigns that align with Wazdan's business goals.
Education and Expertise
Mălina I. has a strong educational background in marketing and business administration. She studied at Universitatea „Babeș-Bolyai” din Cluj-Napoca, where she earned a Master's Degree in International Business Administration from 2016 to 2018. Additionally, she completed an MBA at Católica Porto Business School in 2018. Mălina has also pursued various marketing certifications, including a Product marketing minidegree and a Digital psychology & persuasion minidegree from CXL, as well as a Product Led Growth Micro-Certification from Product School.
Previous Work Experience
Mălina I. has accumulated diverse work experience in marketing and communications. She worked as a PR and Communication Assistant at EXL in 2015 and served as a PR & Media Project Assistant Trainee at the Business Intelligence Unit in both 2015 and 2017. From 2019 to 2021, she was employed at Wesrom Corporation as a Digital Marketing Specialist, where she transitioned into a consultant role. Her varied experiences have equipped her with a comprehensive understanding of marketing dynamics.