Rupaditya Bisen
About Rupaditya Bisen
Rupaditya Bisen is a Marketing Manager at Canopi India Private Ltd, where he has worked since 2021. He has a background in business development and community marketing, with a degree in Electronics and Communications Engineering and a recent certification in Digital Marketing from the Indian Institute of Management, Indore.
Current Role at Canopi
Rupaditya Bisen serves as the Marketing Manager at Canopi India Private Ltd, a position he has held since 2021. In this role, he is responsible for developing and implementing marketing strategies that enhance brand visibility and customer engagement. His efforts have contributed to significant improvements in customer onboarding and sales, achieving a 25% increase by optimizing the customer journey.
Previous Experience at Canopi and The Climber
Before his current position, Rupaditya worked as a Business Development Associate at Canopi India Private Ltd from 2019 to 2021. Prior to that, he held the role of Community Marketing Manager at The Climber for three months in 2019. His diverse experiences in these roles have equipped him with a solid foundation in marketing and business development.
Educational Background and Digital Marketing Expertise
Rupaditya studied at the Indian Institute of Management, Indore, where he completed the Executive Programme in Digital Marketing in 2023. He also holds a Bachelor of Engineering in Electronics and Communications Engineering from Shri Ramdeobaba College of Engineering and Management, completed in 2019. His education has provided him with a strong technical and strategic understanding of digital marketing.
Event Management and Community Impact
Rupaditya has managed and organized over 50 events for Central India's largest non-profit organization between 2018 and 2020. These initiatives positively impacted more than 1000 students, demonstrating his commitment to community engagement and development.
Lead Generation and Marketing Achievements
In his marketing roles, Rupaditya has successfully generated over 800 leads through various digital marketing channels, including Google Ads and paid social media marketing on platforms like Facebook and LinkedIn. His focus on video content creation and editing reflects his passion for exploring innovative marketing strategies.