Kait Wright

Kait Wright

Senior Category Manager, Value Flower @ Canopy Growth

About Kait Wright

Kait Wright is a Senior Category Manager at Canopy Growth Corporation, where she has worked since 2020. With a background in marketing management and extensive experience in category management and sales planning, she has held various roles in notable companies including Target Canada, Tilray, and TELUS.

Work at Canopy Growth

Kait Wright has served as the Senior Category Manager for Value Flower at Canopy Growth Corporation since 2020. In this role, she is responsible for managing product categories within the company's portfolio, focusing on strategic planning and market insights. Her position is based in the Toronto, Canada Area, where she contributes to the growth and development of Canopy Growth's offerings in the cannabis industry.

Education and Expertise

Kait Wright studied at the Schulich School of Business at York University, where she earned an International Bachelor of Business Administration with a focus on Marketing Management. This educational background provides her with a solid foundation in business principles and marketing strategies, which she applies in her professional roles.

Background

Before joining Canopy Growth, Kait Wright held various positions in the retail and cannabis sectors. She worked at Target Canada as a Senior Merchandise Planning Business Analyst from 2013 to 2015. Following that, she served as a Senior Category Manager at TELUS from 2015 to 2018, and then as Senior Manager of Sales Planning & Insights at Tilray from 2018 to 2020. Her diverse experience spans multiple industries, enhancing her expertise in category management and sales planning.

Professional Experience

Kait Wright's professional journey includes significant roles that have shaped her career. At Target Canada, she focused on merchandise planning, while at TELUS, she managed categories related to cases and protection. Her tenure at Tilray involved overseeing sales planning and insights, which provided her with valuable experience in the cannabis sector. This combination of roles has equipped her with a comprehensive understanding of market dynamics and consumer behavior.

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