Karina Hale
About Karina Hale
Karina Hale is an Executive Assistant with a background in psychology and extensive experience in account management and client services. She currently works at Canopy Growth Corporation and has held various roles in integrated marketing and project management across multiple companies.
Work at Canopy Growth
Karina Hale has been serving as an Executive Assistant at Canopy Growth Corporation since 2020. In this role, she supports the operational and administrative needs of the organization. Her responsibilities include coordinating schedules, managing communications, and facilitating project management tasks. Her tenure at Canopy Growth has contributed to her extensive experience in the corporate environment.
Current Position at DML Integrated Media & Marketing
Karina Hale holds the position of Account Director at DML Integrated Media & Marketing, where she has worked since 2018. Her focus is primarily on the fast-moving consumer goods (FMCG) sector. She manages projects from initial design and concept through to campaign-specific trade activations, demonstrating her expertise in integrated marketing strategies.
Previous Experience at Mesh Marketing Limited
Before her current roles, Karina Hale worked at Mesh Marketing Limited as a Senior Account Director from 2013 to 2017. In this position, she was responsible for managing client accounts and overseeing marketing strategies. Her experience at Mesh Marketing contributed to her skill set in client service and campaign management.
Education and Expertise
Karina Hale studied at Alliance Manchester Business School, where she earned a degree in Psychology with a 2.1 classification from 2003 to 2006. Her educational background provides her with a strong understanding of consumer behavior, which is beneficial in her marketing roles. This academic foundation supports her expertise in managing integrated campaigns and client services.
Career Background
Karina Hale began her career as an Account Manager at BD Network, where she worked for 10 months in 2010 to 2011. This early experience laid the groundwork for her subsequent roles in account management and client services. Over the years, she has developed a comprehensive understanding of marketing, design, and branding, which she applies in her current positions.