Keith Moore
About Keith Moore
Keith Moore serves as the Global Head of Pre-Rolls at Canopy Growth Corporation, where he has developed innovative strategies for sales growth since 2019. He has extensive experience in retail and merchandising, having held various managerial roles at notable companies such as LS Travel Retail North America and The Estée Lauder Companies Inc.
Work at Canopy Growth
Keith Moore serves as the Global Head of Pre-Rolls at Canopy Growth Corporation, a position he has held since 2019. In this role, he focuses on developing innovative strategies to achieve sales and category goals within the pre-roll segment. His leadership contributes to the overall growth of the company's product offerings in the cannabis market. Moore's experience in managing cross-functional projects supports sustainable sales growth and profitability for Canopy Growth.
Previous Experience in Retail and Merchandising
Prior to his role at Canopy Growth, Keith Moore held various positions in the retail and merchandising sectors. He worked as the Director of Buying and Merchandising at Paradies Lagardère from 2014 to 2017. Before that, he served as a Category Manager - Electronics at LS travel retail North America from 2012 to 2014. His experience also includes a role as a Buyer at Sporting Life from 2010 to 2011 and as a Manager at the same company from 2008 to 2009.
Operations Management at Estée Lauder
Keith Moore worked at The Estée Lauder Companies Inc. as the Director of Operations and Business Management from 2017 to 2019. In this capacity, he was responsible for overseeing operational strategies and business management initiatives. His role involved managing teams and ensuring that operational processes aligned with the company's goals.
Education and Expertise
Keith Moore earned an Honours Bachelor of Arts degree in Geography and Geographic Information Systems (GIS) from McMaster University, where he studied from 2001 to 2005. His educational background provides a strong foundation for his expertise in strategic planning and analysis within the retail and cannabis industries.
Leadership and Team Management
Keith Moore has a proven track record of successfully managing top-performing teams. His leadership style emphasizes collaboration and cross-functional project management, which has led to sustainable sales growth and profitability in his various roles. Moore's ability to secure and grow strategic long-term partnerships with leading global brands is a key aspect of his professional profile.