Adrian Austin
About Adrian Austin
Adrian Austin serves as the Director of Product and Partner Marketing at Cantaloupe Inc., where he leads product release strategies and competitive analysis. He has a comprehensive background in product marketing across various industries, including financial technology and semiconductors.
Work at Cantaloupe
Adrian Austin currently serves as the Director of Product and Partner Marketing at Cantaloupe Inc., a position he has held since 2019. In this role, he leads the product release strategy and develops competitive analysis reports. He has successfully founded and expanded a seven-person international cross-functional team to tackle product go-to-market challenges, specifically for a $29 million LED product portfolio. Prior to his current role, he worked as a Product Marketing Manager at Cantaloupe Inc. from 2017 to 2019.
Education and Expertise
Adrian Austin earned a Bachelor of Science (BS) degree in Economics from the University of California, Santa Barbara, graduating in 2013. His educational background supports his expertise in managing both hardware and software product portfolios across various industries, including financial technology, SaaS, and semiconductor/LED sectors.
Previous Experience at Lumileds
Adrian Austin has extensive experience in product marketing from his tenure at Lumileds. He worked as a Product Marketing Associate from 2013 to 2015 and later as a Product Marketing Manager from 2015 to 2017. His roles involved managing product marketing strategies and initiatives in San Jose, CA, contributing to his comprehensive understanding of the market.
Professional Skills and Activities
Adrian Austin specializes in driving bottom-of-funnel prospect conversion activities, including webinars and email campaigns. His strategic approach to marketing and product management has been instrumental in enhancing product visibility and engagement. Outside of his professional responsibilities, he enjoys exploring the outdoors and is focused on improving his cooking skills.