Chantelle Van Heerden

Chantelle Van Heerden

Copywriter @ Captain

About Chantelle Van Heerden

Chantelle Van Heerden is a seasoned copywriter and marketing director based in South Africa, with extensive experience in digital marketing and content creation. She has held various roles in notable companies, focusing on SEO strategies, online presence, and digital content development.

Current Role at Captain Words

Chantelle Van Heerden serves as a Copywriter at Captain Words since 2020. In this role, she is part of a multilingual team, contributing to various content types, including blogs, reviews, and affiliate content. Her responsibilities include crafting engaging copy that aligns with client objectives and enhances online visibility. She utilizes her expertise in digital marketing to ensure that the content meets current industry standards and trends.

Experience in Digital Marketing

Chantelle has extensive experience in digital marketing, currently holding the position of Marketing Director at Anima Digital Marketing and Design since 2019. Her role involves overseeing marketing strategies and initiatives that enhance brand presence. She has a strong interest in SEO strategies, focusing on improving website visibility and search engine rankings. This passion drives her to experiment with innovative methods for online engagement.

Previous Work Experience

Chantelle's career includes various roles that have contributed to her expertise in marketing and content creation. She worked as a Software Brand, Partner Recruitment and Enablement Manager at E-Business Infrastructure Solutions from 2013 to 2014. Additionally, she served as Social Media, Content and Marketing Manager at T&M Wellness International from 2018 to 2019. Her earlier roles at CCI Technology Solutions included Receptionist, Operations Assistant, and Production Administrator, providing her with a well-rounded background in operations and customer service.

Educational Background

Chantelle studied at the International Hotel School, where she pursued a diploma in International Hotel Management from 2009 to 2012. Prior to that, she completed her high school education at Monument High School, achieving her Matric from 2002 to 2006. This educational foundation has equipped her with skills applicable to various aspects of her career in marketing and management.

Commitment to Continuous Learning

Chantelle is dedicated to continuous learning in the digital marketing field. She focuses on understanding Google's algorithms and staying updated on digital marketing trends. Her commitment to professional development enables her to adapt to the evolving landscape of digital marketing, ensuring that her strategies remain effective and relevant.

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