Abby Daly
About Abby Daly
Abby Daly is a Global Content & Comms Marketing Manager with expertise in Adobe Creative Cloud, particularly in video editing and graphic design. She has a diverse background in marketing and content creation, having worked in various roles across multiple media organizations in Australia and currently in London.
Current Role at Captify
Abby Daly serves as the Global Content & Comms Marketing Manager at Captify®, a position she has held since 2022. In this role, she is responsible for overseeing content marketing strategies and communications on a global scale. Her work involves leveraging her expertise in content creation to enhance brand visibility and engagement across various platforms.
Previous Experience in Content Production
Prior to her current role, Abby Daly accumulated extensive experience in content production. She worked as a Content Producer at the University of Newcastle from 2019 to 2021, where she focused on creating engaging content. Additionally, she held positions as a Videographer at Spotlight Retail Group from 2021 to 2022 and as a Video Editing/Graphics Intern at NBN Television in 2019.
Educational Background in Media Arts
Abby Daly holds a Bachelor of Media Arts from the University of South Australia, where she majored in Film and Television Production, completing her studies in 2019. She also earned a Bachelor of Film Studies from the University of Liverpool in 2018, focusing on Film/Cinema/Video Studies. This educational background has equipped her with a strong foundation in media and content creation.
Skills in Creative Software and Marketing
Abby Daly possesses expertise in Adobe Creative Cloud, particularly in Premiere Pro, After Effects, and Photoshop. Her skill set extends to social media management, graphic design, copywriting, and broadcast media. This diverse range of skills supports her role in content marketing and enhances her ability to produce high-quality visual and written content.
Internship and Early Career Experience
Abby Daly began her career with various internships in the media industry. In 2019, she worked as a Production Assistant at Network 10 and as an Intern Video Editor at Seven Network. She also gained experience as a Social Media Producer at Channel 44 Adelaide and as a Video Editing/Graphics Intern at NBN Television. These roles provided her with foundational skills in video production and content management.