Amal Abbou
About Amal Abbou
Amal Abbou is a Programmatic Trader with experience at Captify® and Havas Media Group in London. She holds a Bachelor of Science in Chemistry from Queen Mary University of London, where she studied from 2016 to 2019.
Work at Captify
Amal Abbou has been employed at Captify® as a Programmatic Trader since 2021. In this role, Abbou focuses on optimizing programmatic advertising strategies to enhance campaign performance. Captify® is known for its data-driven approach to digital advertising, and Abbou contributes to the company's efforts in leveraging search data to drive results for clients.
Work at Havas Media Group
Since 2019, Amal Abbou has worked as a Programmatic Trader at Havas Media Group. In this position, Abbou is responsible for managing programmatic media buying and ensuring effective execution of digital campaigns. Havas Media Group is recognized for its innovative media solutions, and Abbou plays a key role in delivering targeted advertising strategies.
Education and Expertise
Amal Abbou studied at Queen Mary University of London, where she earned a Bachelor of Science (BS) degree in Chemistry from 2016 to 2019. This educational background provides Abbou with analytical skills and a strong foundation in data analysis, which are essential in her roles as a Programmatic Trader.
Background
Before entering the field of programmatic trading, Amal Abbou worked as a Customer Service Assistant at Tesco from 2015 to 2019. This role involved direct interaction with customers, helping to develop her communication skills and understanding of customer needs, which are valuable in her current positions.