Colin Wallace
About Colin Wallace
Colin Wallace is a Sales Support Executive currently working at Captify® in London, England. He has extensive experience in the music industry, having previously held significant roles at Believe Digital and Rough Trade Records, where he directed successful promotional campaigns and managed international label operations.
Current Role at Captify
Colin Wallace has been serving as a Sales Support Executive at Captify® since 2021. In this role, he is responsible for providing sales support and facilitating communication within the sales team. His experience in the music industry contributes to his understanding of market dynamics and client needs.
Previous Experience at Believe Digital
Before joining Captify®, Colin Wallace worked at Believe Digital as an International Manager from 2014 to 2016. During his tenure in London, he directed promotional campaigns for various artists, notably achieving significant sales milestones. His efforts for Adam Green resulted in 110,000 records sold in Germany, marking a record for Rough Trade international history.
Career at Rough Trade Records
Colin Wallace held the position of Head of International Department at Rough Trade Records from 2001 to 2007. He was instrumental in generating and concluding promotion and license deals across multiple countries, including Japan, Australia, Germany, and France. His collaborations included working with well-known artists such as Björk and Sinead O’Connor.
Educational Background
Colin Wallace has a background in digital marketing, having studied at Shaw Academy where he achieved a Diploma in 2017. His educational journey also includes attendance at Grangemouth High School and Moray Middle School, where he completed his early education.
Achievements in Artist Promotion
Colin Wallace played a significant role in introducing the band Arcade Fire to the European market, contributing to their global success. He has also developed marketing and promotion plans for various artists, including Gavin James, leading to notable achievements in streaming and chart placements.