Suzanne Jarratt
About Suzanne Jarratt
Suzanne Jarratt is a Product Marketing Lead with expertise in automated and personalized marketing techniques. She focuses on enhancing customer engagement through digital marketing innovations and has a strong background in leveraging AI and SaaS technologies.
Work at Captify
Suzanne Jarratt has been serving as the Product Marketing Lead at Captify since 2017. In this role, she focuses on transforming customer engagement through innovative digital marketing strategies. Her expertise in automated and personalized marketing techniques allows her to effectively enhance the company's marketing initiatives. Jarratt's work involves leveraging AI and SaaS technologies to improve marketing strategies, contributing to Captify's position in the digital marketing landscape.
Education and Expertise
Suzanne Jarratt studied at Newcastle University, where she earned a BA (Hons) in Business Management with First Class honors from 2007 to 2011. Her educational background provides a solid foundation for her expertise in marketing. Jarratt specializes in automated and personalized marketing techniques and has a strong focus on integrating analytics technology into marketing efforts to achieve measurable results.
Background
Before her current role at Captify, Suzanne Jarratt held various positions at IBM. She worked as a MidMarket Software Marketing Specialist from 2012 to 2013 and as an ISV & Developer Relations Marketing Assistant from 2009 to 2010. Additionally, she served as a Watson Marketing Manager from 2015 to 2020. Earlier in her career, she was a Marketing Assistant at Stamford Endowed Schools from 2011 to 2012. This diverse experience has contributed to her strong background in multi-channel customer engagement and CRM strategies.
Achievements
Throughout her career, Suzanne Jarratt has demonstrated a commitment to enhancing marketing strategies through the use of AI and SaaS technologies. Her work has focused on integrating analytics technology into marketing efforts, leading to tangible results in customer engagement. Jarratt's contributions in various roles, particularly at IBM and Captify, highlight her expertise in the marketing field.