Don Gulcher
About Don Gulcher
Don Gulcher is a Region Manager at XMPie, where he has worked since 2014, specializing in one-to-one marketing solutions. He has extensive experience in business development and marketing, having previously held positions at Fujifilm Graphic Systems, Xerox Corporation, and Cisco.
Current Role at XMPie
Don Gulcher serves as the Region Manager at XMPie, a position he has held since 2014. Based in Las Vegas, Nevada, he focuses on helping clients develop modular and scalable one-to-one software solutions tailored to their specific needs. His role involves engaging with the XMPie Users Group, utilizing resources like templates and user forums to enhance user experience and maximize the effectiveness of XMPie products.
Previous Experience at Fujifilm Graphic Systems
Prior to his current position, Don Gulcher worked at Fujifilm Graphic Systems from 2003 to 2010, where he was involved in business development for seven years. His experience in this role contributed to his understanding of the graphic systems industry and laid the groundwork for his future endeavors in marketing and software solutions.
Career at Xerox Corporation
Don Gulcher's tenure at Xerox Corporation spanned from 1990 to 2014, during which he held various roles, including Graphic Arts Business Development Consultant from 2010 to 2014 and Consultant from 1990 to 2000. His work involved developing strategies for graphic arts and enhancing business development initiatives, which equipped him with valuable insights into the printing and marketing sectors.
Educational Background
Don Gulcher studied at Indiana University Bloomington from 1982 to 1990, completing an eight-year program. His education provided a foundation for his career in business development and marketing, equipping him with the knowledge and skills necessary to excel in his subsequent roles across various companies.
Expertise in Marketing Solutions
Don Gulcher possesses expertise in managing individualized, multichannel marketing campaigns using XMPie's integrated software solutions. He focuses on expanding reach through one-to-one marketing campaigns that integrate print, email, web, and mobile channels. Additionally, he utilizes the Adobe® platform to enhance the effectiveness of variable data printing and personalized marketing portals.