Marlon Farinas
About Marlon Farinas
Marlon Farinas serves as the Director of Business Development at Caremax Medical Equipment & Supplies, where he focuses on contract negotiations and customer needs analysis. He has extensive experience in business development and account management across various healthcare organizations.
Work at CareMax
Marlon Farinas serves as the Director of Business Development at CareMax Medical Equipment & Supplies, a position he has held since 2020. In this role, he actively engages in contract negotiation processes with Medical Directors, Utilization Managers, and Case Management Directors. He conducts extensive customer needs analysis and site surveys to ensure efficient customer service. Additionally, he conducts in-services to hospital staff and doctor's offices to promote marketing initiatives and new product releases. His work focuses on leveraging cost-saving post-acute programs to expand the company's footprint and generate new business and referrals.
Previous Experience
Before joining CareMax, Marlon Farinas held various positions in business development and account management. He worked as an Account Executive at PCM: The Right Technology, Delivered from 2010 to 2011. He also served as a Senior Account Executive at Canon Solutions America from 2000 to 2008. His experience includes working as an Account Manager at Preferred Homecare / Lifecare Solutions from 2011 to 2017 and as a Business Development Manager at OneSource Healthcare Solutions, LLC from 2017 to 2018. Additionally, he worked as a Hospice Care Consultant at Seasons Hospice & Palliative Care from 2018 to 2020.
Education and Expertise
Marlon Farinas studied at the International Academy of Management and Economics, where he earned a Bachelor of Science in Business Administration and Management from 1991 to 1995. His educational background supports his expertise in business development, particularly in leveraging cost-saving post-acute programs. He identifies key facilities in need of post-acute patient management programs to help prevent re-admissions and Medicare penalties.
Skills and Responsibilities
Marlon Farinas possesses a range of skills relevant to business development and account management. He performs extensive customer needs analysis and site surveys, ensuring that customer service is both efficient and effective. His responsibilities include engaging in contract negotiations and conducting in-services to promote new products and marketing initiatives. His expertise in post-acute care programs aids in expanding business opportunities and improving patient management.