Ashley Smith
About Ashley Smith
Ashley Smith is an eCRM Digital Marketing Executive at CarFinance 247 in Manchester, England, with a background in managing marketing campaigns and optimizing multi-channel communication methods. She holds a BA (HONS) in Marketing Management from The Manchester Metropolitan University and has worked in various digital marketing roles since 2016.
Work at CarFinance 247
Ashley Smith has been employed at CarFinance 247 as an eCRM Digital Marketing Executive since 2021. In this role, she manages relationships with external agencies to execute various marketing campaigns. Her responsibilities include optimizing multi-channel communication methods such as Email, SMS, WhatsApp, Push, and Voice. Additionally, she collaborates with internal stakeholders to enhance the customer journey experience, ensuring effective communication and engagement with clients.
Education and Expertise
Ashley Smith studied at Wellacre Academy from 2009 to 2013, where she achieved GCSEs. She furthered her education at Trafford College, obtaining a BTEC Level 3 Extended Diploma in Creative Media Production from 2013 to 2015. Ashley then attended The Manchester Metropolitan University, earning a BA (HONS) in Marketing Management from 2015 to 2019. Her educational background provides her with a solid foundation in marketing principles and digital communication strategies.
Background in Digital Marketing
Prior to her current position, Ashley Smith gained experience in various digital marketing roles. She worked as a Digital Marketing Intern at iProspect from 2016 to 2017, followed by a position as a Digital Marketing Assistant at Ingredion Incorporated from 2017 to 2018. She then served as a Digital Marketing Executive at Capify UK for five months in 2020. Additionally, she held a leadership role as a Team Leader at Selfridges from 2018 to 2019, which contributed to her management and communication skills.
Professional Experience Overview
Ashley Smith's professional journey includes diverse roles in the digital marketing sector. Starting as a Digital Marketing Intern, she developed foundational skills that led to her subsequent positions. At Ingredion Incorporated, she supported digital marketing initiatives, while her tenure at Capify UK involved executing marketing strategies. Her experience at Selfridges as a Team Leader enhanced her leadership capabilities, preparing her for her current role at CarFinance 247.