Anna Centrella
About Anna Centrella
Anna Centrella serves as the Senior Director of Sales Development at Carta, bringing extensive experience in sales strategy and training from previous roles at Checkr and Conga. She holds an Executive MBA from The Wharton School and has a background in communications from Washington State University.
Current Role at Carta
Anna Centrella serves as the Senior Director of Sales Development at Carta, a position she has held since 2021. In this role, she focuses on implementing effective sales strategies and developing sales training programs across various platforms. Her leadership emphasizes a consultative and insight selling approach, which aligns with Carta's mission to provide equity solutions.
Previous Experience at Checkr and Conga
Prior to her current role, Anna worked at Checkr, Inc. as the Director of Sales Development from 2019 to 2020. Following her tenure at Checkr, she joined Conga in the same capacity from 2020 to 2021. During these roles, she implemented global sales systems and developed customized sales training programs, contributing to the overall sales strategy and effectiveness.
Educational Background
Anna Centrella has a diverse educational background. She studied at Washington State University, where she earned a B.A. in Communications with a focus on Television Broadcasting and Organizational Leadership. Additionally, she completed the Executive MBA Program at The Wharton School. Her commitment to continuous learning is further demonstrated by her participation in Continuing Studies Courses at Stanford from 2013 to 2017.
Sales Development Expertise
Anna possesses extensive experience in sales development, including the creation of sales compensation plans and the incorporation of sales enablement tools such as MEDDPICC and Command of the Message. She has a proven track record of collaborating with stakeholders to ensure that sales content and training align with corporate strategies. Her data-driven approach helps identify growth limitations and develop actionable recommendations.
Leadership and Culture Building
In her leadership roles, Anna has fostered a culture that emphasizes energy and success. She believes in surrounding herself with passionate problem solvers who are committed to making equity accessible to all. Her futuristic thinking skills contribute to strategic discussions and the development of clear roadmaps for sales initiatives.