Ryan Chen
About Ryan Chen
Ryan Chen serves as the VP of Marketing at Carta, where he leads efforts in brand awareness and customer relationship management. With a background in global brand positioning and extensive experience in marketing roles at notable companies, he has contributed to high-profile rebranding campaigns and optimized web presence for various organizations.
Work at Carta
Ryan Chen has served as the Vice President of Marketing at Carta since 2021. In this role, he leads the marketing practice for the startup, focusing on brand awareness, prospect conversion, and customer relationship management. He has been instrumental in optimizing the company's web presence, including enhancing conversion rates and implementing SEO strategies for carta.com. His efforts aim to create a cohesive and compelling customer experience, aligning marketing initiatives with overall business objectives.
Previous Experience at TBWA\/Chiat\Day
Prior to his current position, Ryan Chen worked at TBWA\Chiat\Day as a Management Supervisor from 2007 to 2012. During his five years there, he played a significant role in global brand positioning and comprehensive rebranding campaigns for various high-profile clients. His contributions included revitalizing the iconic Nissan brand, showcasing his ability to manage complex marketing projects effectively.
Career at Other Companies
Ryan Chen has held various marketing roles at notable companies. He worked as a Marketing Manager for CRM at Shutterfly, Inc. for eight months in 2012. He then served as an Account Director at AKQA from 2013 to 2015. Following that, he was a Senior Global Brand Marketing Lead at Apple from 2015 to 2020. He also worked as a Senior Group Manager for Global Brand Marketing at Slack from 2020 to 2021. His diverse experience spans across multiple sectors, enhancing his marketing expertise.
Education and Expertise
Ryan Chen earned a Bachelor of Arts degree in Advertising from California State University, Fullerton. His educational background has equipped him with the foundational knowledge necessary for a successful career in marketing. He possesses extensive experience in cross-functional excellence, business development, and partner event sponsorships, contributing to his comprehensive understanding of integrated marketing functions.