Ryan Roggensack
About Ryan Roggensack
Ryan Roggensack is the Head of SEO at Carta, with a background in digital marketing that includes roles at various companies such as Adobe Workfront and Red Door Interactive. He has worked with major brands to enhance their organic growth and runs a food blog called Salt Plate City with his wife.
Work at Carta
Ryan Roggensack serves as the Head of SEO at Carta since 2022. In this role, he focuses on developing and implementing SEO strategies to enhance the company's online presence and drive organic growth. His experience in technical SEO and digital marketing supports his efforts in maximizing site value and improving search engine rankings.
Previous Experience in SEO
Prior to his current position, Ryan held several roles that contributed to his expertise in SEO. He worked as an SEO Manager at Adobe Workfront from 2020 to 2021, where he managed SEO initiatives. He also served as Head of SEO & Web Strategy at Sprinklr from 2021 to 2022, and as an SEO Strategist at Red Door Interactive from 2018 to 2020. His diverse experience includes roles as a Sr. SEO Specialist and Digital Marketing Manager, allowing him to develop a comprehensive understanding of the industry.
Career Background in Marketing
Ryan began his career in digital marketing as a content marketer and copywriter. He transitioned to technical SEO, which has become a significant focus of his professional journey. His earlier roles include working as a Content Marketing Strategist at 180Fusion and as a Public Relations and Social Media Intern at PRMarketing.com. These positions laid the groundwork for his later success in SEO and digital marketing.
Education and Expertise
Ryan holds a Bachelor of Science (BS) in Marketing from the University of Utah, where he studied from 2009 to 2013. He also studied German Language and Literature at Kiel University for 11 months in 2011. His educational background complements his professional experience, equipping him with the skills necessary to create cohesive action plans that support holistic, conversion-focused strategies.
Notable Projects and Contributions
Throughout his career, Ryan has contributed to the growth of major brands such as CenturyLink, WD-40, Alteryx, ASICS, Titleist, and Vokey Wedges. His work has focused on helping these brands grow organically and maximize their site value. Additionally, he runs a food blog called Salt Plate City with his wife, providing restaurant recommendations in Salt Lake City.