Gopal Bansal
About Gopal Bansal
Gopal Bansal serves as the Assistant Vice President of Digital Marketing at CarTrade.com and Vice President of Digital Marketing at CarWale, bringing over 15 years of experience in digital marketing across various sectors.
Work at CarTrade
Gopal Bansal has been serving as the Assistant Vice President of Digital Marketing at CarTrade.com since 2015. In this role, he executes Google Analytics tracking code to analyze metrics, which aids in enhancing business performance. His responsibilities include managing search engine marketing accounts and implementing UX/UI solutions for the company's websites. His tenure at CarTrade highlights his commitment to advancing digital marketing strategies within the organization.
Work at CarWale
In addition to his role at CarTrade, Gopal Bansal has been the Vice President of Digital Marketing at CarWale since 2018. His position involves overseeing digital marketing initiatives and strategies that contribute to the company's growth in the automotive sector. His experience in both CarTrade and CarWale positions him as a significant figure in the digital marketing landscape in Mumbai.
Professional Background
Gopal Bansal has over 15 years of experience in digital marketing across various roles and organizations. Prior to his current positions, he worked at Egnyte as Online Marketing Manager from 2013 to 2015 and held the role of DGM Online Marketing at CarTrade.com from 2011 to 2013. His earlier career includes positions at Web18 & Mobile18 as Senior Manager SEO & SEM, and Quikr India Pvt. Ltd as Assistant Manager Search Marketing. This diverse background has equipped him with expertise in both B2B and B2C sectors.
Education and Expertise
Gopal Bansal holds a Master of Business Administration (MBA) in Marketing from ITM Group of Institutions, which he completed in 2014. He also has a Bachelor of Commerce (T.Y.B.Com) from Mumbai University, attained in 1996. His educational background is complemented by his specialization in PPC (SEM), SEO, media planning, business analysis, and social media marketing, making him well-versed in various aspects of digital marketing.
Achievements in Digital Marketing
Throughout his career, Gopal Bansal has been involved in planning and executing online media buying and brand-building strategies. His role has included managing search engine marketing accounts and enhancing user experience through effective UX/UI solutions. His contributions to digital marketing have been significant, particularly in optimizing business performance through data-driven decisions.