Darshna Chetty

Darshna Chetty

Senior Project Leader, Commercial Strategy @ Cascades

About Darshna Chetty

Darshna Chetty is a Senior Project Leader in Commercial Strategy at Cascades, with a strong background in marketing and brand management. She has received multiple awards for her work and has held various positions in notable companies, including LASIK MD and Rogers Communications.

Work at Cascades

Darshna Chetty currently serves as the Senior Project Leader for Commercial Strategy at Cascades, a position she has held since 2022. In this role, she is responsible for overseeing various projects that align with the company's commercial objectives. Prior to this, she worked as a Senior Product Manager at Cascades from 2021 to 2022. Her experience at Cascades contributes to the company's strategic initiatives in the packaging and recycling sectors.

Education and Expertise

Darshna Chetty holds a Master's degree in Economics and Management from Université Lumière (Lyon II), which she completed in 2006. She also earned a Bachelor's degree in the same field from the same institution in 2005. Her academic background provides a strong foundation for her expertise in marketing and project management, particularly in commercial strategy.

Background

Darshna Chetty has a diverse professional background that spans various roles in marketing and project management. She began her career as an Assistant Product Manager at Smartbox Group in 2008. Over the years, she has held several positions, including Marketing & PR Director at Smartbox Group, Brand Manager and Senior Brand Manager at LASIK MD, and Marketing Manager at Rogers Communications. Her experience includes handling brand strategies and marketing plans for multiple organizations.

Achievements

Throughout her career, Darshna Chetty has received recognition for her contributions to the marketing field. She was awarded the Marketing Employee of the Year twice, in 2011 and 2014, for her work at LASIK MD and Refresh MD. Additionally, she played a significant role in the brand building and marketing strategy for Fido at Rogers Communications, demonstrating her ability to manage complex projects and client relationships effectively.

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