Edy Dere
About Edy Dere
Edy Dere is a Business Development Manager at Cascades in Montreal, Quebec, Canada, where he has worked since 2023. He has a background in personal training and retail management, and has previously held positions at The Coca-Cola Company and Cogent Communications.
Work at Cascades
Edy Dere has been employed at Cascades as a Business Development Manager since 2023. In this role, he collaborates with key account leads and key account managers to drive field sales opportunities at the distributor sales representative level. He utilizes strategic selling methodologies to prospect, target, and win new regional account end user business that aligns with Cascades' strategic plan. Dere also facilitates exchanges between distributors, Cascades, and regional end users to ensure successful program implementation.
Previous Experience at The Coca-Cola Company
Before joining Cascades, Edy Dere worked at The Coca-Cola Company as a Business Development Manager from 2016 to 2019. In this position, he was responsible for developing business strategies and managing client relationships in the Montreal, Canada Area. Prior to that, he served as a Sales Service Representative at the same company from 2013 to 2016, where he gained valuable experience in sales and customer service.
Experience at Cogent Communications
Edy Dere worked at Cogent Communications as a National Account Manager from 2021 to 2023. In this role, he managed key accounts and was responsible for developing strategies to enhance customer engagement and satisfaction. His experience at Cogent Communications contributed to his expertise in account management and business development.
Education and Expertise
Edy Dere studied at Dawson College, where he achieved a Retail Management DEC. He furthered his education at Poliquin Education, focusing on Personal Training, and earned the PICP Level 1 Certification in Strength & Fitness Program. His educational background supports his expertise in business development and sales strategies.
Skills in Sales and Account Management
Edy Dere possesses expertise in promoting and selling proprietary dispensing programs for towel, tissue, and napkins through a preferred distributor network. He manages pricing templates and competitive information to address market changes in regional account management. His strategic approach to sales has been instrumental in driving business growth in his roles.