Sunny Lamba
About Sunny Lamba
Sunny Lamba is a Senior Marketing Manager with over 14 years of experience in content and communications, specializing in fintech content marketing. He has a strong background in visual media and has held various roles in journalism and digital content strategy across multiple organizations.
Work at Cashfree Payments
Sunny Lamba has been serving as the Senior Marketing Manager at Cashfree Payments since 2021. In this role, he is responsible for developing and implementing marketing strategies that enhance brand visibility and drive customer engagement. His expertise in fintech content marketing is leveraged to create effective campaigns that resonate with target audiences. Sunny's background in content management and strategy supports his efforts in promoting Cashfree's payment solutions.
Education and Expertise
Sunny Lamba holds a Bachelor of Commerce from Chatrapati Sahuji Maharaj Kanpur University, which he completed from 2002 to 2005. He furthered his education by obtaining a PG Diploma in English Journalism from the Indian Institute of Mass Communication in 2006. His academic background, combined with over 14 years of experience in content and communications, equips him with a strong foundation in both traditional journalism and digital content strategy.
Background
Sunny Lamba has a diverse professional background, having worked in various roles across multiple organizations. He began his career as a Correspondent and later a Sub-Editor at The Economic Times, where he spent five years. His experience extends to roles such as Head of Visual Content & Blog Editor at PolicyBazaar.com and Director of Video Production at the International Trade Centre. His adaptability is evident as he transitioned from gig work to a content growth hacker.
Achievements
Throughout his career, Sunny Lamba has developed a strong specialization in fintech content marketing, particularly during his tenure at PolicyBazaar.com and The Economic Times. His work in visual media includes roles as a videographer and photojournalist for organizations like Netflix and WWF-India. With a focus on content management and strategy, he has contributed significantly to the fields of news reporting, editing, and digital content.