Vibhuti Sharma

Vibhuti Sharma

Senior Manager Banking Alliance: Pricing & Portfolio @ Cashfree Payments

About Vibhuti Sharma

Vibhuti Sharma is a Senior Manager at Cashfree Payments, specializing in Banking Alliance: Pricing & Portfolio. With a background in Business and Marketing, she facilitates vendor onboarding and collaborates with various teams to enhance business partnerships.

Work at Cashfree Payments

Vibhuti Sharma currently holds the position of Senior Manager in Banking Alliance: Pricing & Portfolio at Cashfree Payments. She has been with the company since 2023, operating in a hybrid work environment in Mumbai, Maharashtra, India. In her role, she facilitates the onboarding of Cashfree as a vendor and partner within bank ecosystems, ensuring compliance and seamless integration. Vibhuti also collaborates with cross-functional teams, including growth, product, and operations, to meet business commitments to partners.

Education and Expertise

Vibhuti Sharma earned her Bachelor of Commerce (BCom) degree from Motilal Nehru College at the University of Delhi, where she studied Business/Commerce from 2013 to 2016. She further advanced her education by obtaining a Master of Business Administration (MBA) in Marketing from T A Pai Management Institute, Manipal, from 2017 to 2019. Her educational background provides her with a solid foundation in business principles and marketing strategies.

Professional Background

Vibhuti Sharma has a diverse professional background, having worked in various roles across multiple organizations. She began her career as a Digital & Social Media Marketing Intern at Ogilvy & Mather in 2018. She then served as an Account Manager at Loylty Rewardz Management Pvt Ltd from 2021 to 2022, followed by a position as an Account Manager at Pine Labs from 2022 to 2023. Prior to her current role, she worked as a Sales Management Associate at Citi India from 2019 to 2021.

Achievements in Pricing and Portfolio Management

In her role as Senior Manager at Cashfree Payments, Vibhuti Sharma successfully negotiated discounted pricing requests from merchants, which resulted in a monthly business potential exceeding 100 crores. She leverages the economics of subvention to activate partner banks in co-acquiring merchants, demonstrating her expertise in pricing strategies and portfolio management.

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