Christina Sanchez
About Christina Sanchez
Christina Sanchez serves as the Director of Business Development at Cashmere Agency, where she focuses on forming partnerships with talent and brands. With over a decade of experience in business strategy and a background in Public Relations, she integrates sports and music trends into her campaigns.
Work at Cashmere
Christina Sanchez has served as the Director of Business Development at Cashmere Agency since 2020. In this role, she focuses on creating partnerships with talent, elite brands, and key decision makers. Her work is centered in the Los Angeles Metropolitan Area, where she leverages her expertise to drive business growth and develop strategic initiatives.
Education and Expertise
Christina Sanchez earned her Bachelor's Degree in Public Relations, Advertising, and Applied Communication from California State University-Long Beach. Her academic background provides a solid foundation for her career in business development, where she specializes in identifying client needs and developing effective business strategies.
Background
Before joining Cashmere Agency, Christina Sanchez accumulated significant experience in the media industry. She worked at Power 106 FM as Brand Partnerships from 2011 to 2020, where she honed her skills in partnership development. Prior to that, she served as an Account Executive at Riviera Broadcasting for one year in 2010.
Achievements
With over a decade of experience, Christina Sanchez has demonstrated a strong passion for integrating sports, music, and current trends into campaign concepts. Her ability to create impactful partnerships has contributed to her success in the business development field.