Allison James

Sr. Director & Chief Of Staff, Marketing @ CAST

About Allison James

Allison James serves as the Sr. Director and Chief of Staff for Marketing at CAST AI, where she has worked since 2023. She has extensive experience in marketing and partnerships, having held various roles at companies such as WeWork, HashiCorp, and Hyatt Hotels Corporation.

Work at CAST

Allison James serves as the Sr. Director & Chief of Staff for Marketing at CAST AI, a position she has held since 2023. In this role, she collaborates with various departments, including Finance, Sales, and Analytics, to lead quarterly planning initiatives. She is responsible for running key meetings such as QBRs, All Hands, and Leadership Meetings, which aim to drive global alignment within the organization. Additionally, she has developed and implemented operational processes and frameworks to improve the effectiveness of the Marketing organization.

Previous Experience in Marketing

Prior to her current role, Allison James accumulated extensive experience in marketing across various organizations. She worked at WeWork in multiple capacities, including Events & Partnerships Manager and Experiential Marketing Manager. Her tenure at HashiCorp included roles such as Sr. Field Marketing Manager and Team Manager for WW Marketing, Planning & Enablement. Other notable positions include Regional Marketing Manager at The ONE Group and Marketing Manager at Hyatt Hotels Corporation. This diverse background has equipped her with a broad skill set in marketing and team management.

Education and Expertise

Allison James earned a Bachelor of Science in Communications from Florida International University, where she studied Public Relations and English from 2005 to 2010. Her educational background provides a solid foundation for her career in marketing and communications. She applies her expertise in building relationships with internal and external stakeholders, promoting inclusive culture projects, and enhancing talent development within organizations.

Leadership and Strategic Initiatives

In her leadership role at CAST AI, Allison James partners with the Chief Marketing Officer and Human Resources to promote initiatives that foster an inclusive workplace culture. She is involved in strategic planning and operational enhancements that support the marketing team's effectiveness. Her ability to build strong relationships and represent the CMO in various meetings and conferences underscores her commitment to aligning organizational goals and driving marketing success.

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