Chip Reed
About Chip Reed
Chip Reed is a Senior Manager of CRM and Marketing Automation at Catchafire, where he develops strategies to enhance nonprofit engagement. He has extensive experience in digital marketing, having held various roles at companies such as Circle Graphics and 3 Birds Marketing LLC.
Current Role at Catchafire
Chip Reed serves as the Senior Manager of CRM & Marketing Automation at Catchafire, a position he has held since 2022. In this role, he has developed and implemented CRM and marketing automation strategies aimed at enhancing engagement with nonprofit organizations. His work focuses on leveraging marketing automation tools to streamline project matches for nonprofit consulting, contributing to the overall mission of Catchafire.
Previous Experience in Marketing
Prior to his current role, Chip Reed worked at Circle Graphics as the Senior Manager of Retention Marketing from 2020 to 2021. He also served as the Marketing Campaign Manager at Circle Graphics from 2018 to 2020. His earlier experience includes various positions at 3 Birds Marketing LLC, where he progressed from Digital Strategist to Director of Account Services between 2012 and 2017. These roles provided him with a strong foundation in digital strategy and email marketing.
Educational Background
Chip Reed earned a Master of Arts in Integrated Marketing and Management Communications from Florida State University, where he studied from 2010 to 2011. He completed his undergraduate studies at Virginia Tech, achieving a Bachelor of Arts in Communications with a focus on Public Relations from 2005 to 2010. His education has equipped him with essential skills in marketing and communications.
Expertise in Marketing Automation
Chip Reed possesses expertise in leveraging marketing automation tools to enhance operational efficiencies, particularly in nonprofit consulting. His experience spans over five years in the SaaS industry and four years in eCommerce, where he has focused on data analysis and strategy development. His skills contribute significantly to improving engagement and retention strategies in his current role.
Personal Interests
Outside of his professional endeavors, Chip Reed enjoys exploring new breweries and traveling. He values spending quality time with his wife and their black lab, Bruce Willis. His personal interests reflect a balance between his professional commitments and leisure activities.