Howard Beader
About Howard Beader
Howard Beader serves as the Vice President of Product Marketing at Catchpoint, where he specializes in demand generation and new business development. He has held various senior marketing roles at notable companies including Oracle, PwC, and ServiceNow, and has an extensive educational background in business and marketing.
Current Role at Catchpoint
Howard Beader serves as the Vice President of Product Marketing at Catchpoint since 2022. In this role, he specializes in demand generation and new business development, contributing to the company's growth in market share and revenue. He focuses on creating and executing effective go-to-market strategies aimed at enhancing Catchpoint's brand reputation and customer satisfaction. His leadership in product marketing is pivotal for the company's strategic initiatives.
Previous Experience at Oracle
Before joining Catchpoint, Howard Beader worked at Oracle as Vice President of Product Marketing for Oracle Fusion Middleware from 2010 to 2014. His tenure at Oracle took place in Burlington, MA, where he was responsible for overseeing product marketing strategies and initiatives related to Oracle's middleware solutions.
Professional Background at PwC and ServiceNow
Howard Beader held the position of Director of Marketing for the Google Alliance at PwC from 2015 to 2016 in the Greater Boston Area. Following this role, he worked at ServiceNow as Sr. Director of Product Marketing from 2016 to 2021 in Waltham, MA. His experience in these roles contributed to his expertise in product marketing and strategic partnerships.
Educational Background
Howard Beader studied at The University of Chicago Booth School of Business, completing the Custom Oracle Leadership Executive Education Program in 2012. He is also pursuing studies at Harvard Business School, focusing on Marketing Innovative Technologies. Additionally, he holds a Bachelor of Science degree in Finance and Computer Science from Salem State University.
Certifications and Specializations
Howard Beader holds a pragmatic marketing certification, which he applies in his current role at Catchpoint. His specializations include demand generation and new business development, which are essential for driving the company's marketing strategies and enhancing its competitive position in the market.