Oriana Zapata
About Oriana Zapata
Oriana Zapata is a Social Media Specialist I at Catholic Relief Services, where she has worked since 2022. With a background in journalism and extensive experience in social media and content creation, she focuses on developing campaigns for Hispanic audiences and managing bilingual content.
Work at Catholic Relief Services
Oriana Zapata currently serves as a Social Media Specialist I at Catholic Relief Services, a position she has held since 2022. In this role, she coordinates and executes Facebook Live sessions in Spanish, focusing on key issues and expert interviews. She collaborates with various units within the organization to create engaging content tailored for the Latin America and Caribbean Regional Office (LACRO) and other areas. Additionally, she develops social media campaigns aimed at Hispanic audiences, enhancing awareness of the organization's priority issues. Her responsibilities also include managing the translation and adaptation of social media content to effectively reach English-preferred Latino segments.
Previous Experience in Social Media and Content Creation
Prior to her current role, Oriana Zapata worked as a Social Media Coordinator at Catholic Relief Services from 2021 to 2022. She also held the position of Spanish Content Writer at Digital Standout from 2021 to 2022. Her experience includes a role as Managing Web Editor at Entravision Communications from 2019 to 2021, where she oversaw web content and contributed to the organization’s digital strategy. Additionally, she worked as a Bilingual Content Moderator at TaskUs for four months in 2019, gaining valuable insights into content management and moderation.
Education and Expertise
Oriana Zapata earned her Bachelor's Degree in Journalism and Mass Communications from Universidad Central de Venezuela, where she studied from 2008 to 2014. Her educational background in Humanities and Humanistic Studies complements her expertise in content creation and social media management. This foundation supports her ability to develop effective communication strategies and engage diverse audiences, particularly within the Hispanic community.
Background in Radio Production
Oriana Zapata began her career in media as a Radio Production Assistant at Circuito X (89.7 FM Caracas) in Venezuela, where she worked from 2008 to 2013. This five-year experience provided her with foundational skills in audio production and content delivery, which she later applied to her roles in social media and digital content creation. Her background in radio has contributed to her ability to produce engaging live sessions and multimedia content.