Adam Cohen
About Adam Cohen
Adam Cohen serves as the VP of Go To Market at Causal, where he has been instrumental in shaping sales strategies since 2022. He previously held various roles at Top Hat, contributing significantly to the company's growth and funding efforts.
Current Role at Causal
Adam Cohen serves as the Vice President of Go-to-Market at Causal, a position he has held since 2022. In this role, he is responsible for developing and implementing strategies that drive market growth and enhance customer engagement. His experience in sales and marketing enables him to effectively lead initiatives that align with Causal's business objectives.
Career History at Top Hat
Adam Cohen has an extensive history with Top Hat, where he held multiple positions from 2016 to 2021. He began as an Account Executive and progressed to Sales Manager for Business Development Representatives. He then transitioned to the role of Director of Sales, where he contributed to the company's growth. Notably, he played a key role in Top Hat's Series C funding round, which raised $22.5 million.
Previous Experience in Revenue Management
Before joining Causal, Adam served as the Head of Revenue at GlobalVision from 2021 to 2022. His responsibilities included overseeing revenue strategies and optimizing sales processes. Additionally, he co-founded Brevada from 2013 to 2015, focusing on enhancing customer feedback systems, which received recognition in major publications such as Globe and Mail and Western News.
Educational Background
Adam Cohen studied at Western University, where he earned a Bachelor of Management and Organizational Studies with an Honours Specialization in Accounting and Finance. His academic background provides a solid foundation for his career in sales and revenue management.
Passion for Sales Development
Adam has a strong passion for designing sales processes and developing sales professionals. This commitment is evident in his professional roles, where he has consistently focused on enhancing sales effectiveness and team performance.