Read Winkelman
About Read Winkelman
Read Winkelman serves as the Vice President of Sales, bringing extensive experience in leading sales teams and developing effective sales strategies. He specializes in coaching sales professionals in the education market and has played a significant role in his organization's acquisition by a large public company.
Work at CBORD
Read Winkelman serves as the Vice President of Sales at CBORD. In this role, he is responsible for overseeing the sales strategy and execution within the organization. His leadership is instrumental in driving sales performance and aligning the sales team with the company's objectives. Winkelman has played a significant role in the company's growth, particularly during its acquisition by a larger public company.
Education and Expertise
Read Winkelman earned a Bachelor of Arts (B.A.) in Political Science from Carleton College, where he studied from 1988 to 1992. His academic background provides a foundation for his analytical and strategic thinking in sales. Winkelman specializes in high-level go-to-market strategies and has developed a proven playbook for sales teams, which enhances their effectiveness in the education market.
Background
Read Winkelman has extensive experience in the sales sector, particularly in leading teams through acquisitions of competitors. His background includes a focus on the education market, where he has successfully coached and developed both new and veteran sales professionals. This experience positions him as a knowledgeable leader in navigating the complexities of sales during organizational changes.
Achievements
Winkelman has made significant contributions to CBORD, particularly through his involvement in the company's acquisition by a larger public entity. His development of a sales playbook has been a key factor in enhancing the performance of sales teams. Additionally, his expertise in coaching sales professionals has fostered growth and development within the organization.