Maryling Yu
About Maryling Yu
Maryling Yu is the Vice President of Marketing at CCC Intelligent Solutions, where she has worked since 2023. She has extensive experience in marketing leadership roles across various companies and holds multiple degrees from Stanford University.
Current Role at CCC Intelligent Solutions
Maryling Yu serves as the Vice President of Marketing at CCC Intelligent Solutions, a position she has held since 2023. Based in Chicago, Illinois, she operates in a hybrid work environment. In this role, she leads marketing initiatives aimed at integrating various stakeholders in the automotive claims process, focusing on enhancing operational efficiency. Her leadership is pivotal in driving the company's marketing strategy and aligning it with business objectives.
Previous Experience in Marketing
Maryling Yu has extensive experience in marketing across various organizations. She worked at Backstop Solutions Group as Chief Marketing Officer from 2019 to 2023, and previously served as VP of Marketing at the same company from 2016 to 2019. Her earlier roles include Senior Director of Demand Generation, Digital Marketing & Strategy at Sungard Availability Services from 2013 to 2015, and VP of Marketing at Adeptia for 10 months in 2015. She also held positions at Syndeo Corporation and LotLinx, Inc., showcasing her diverse marketing expertise.
Educational Background
Maryling Yu has a strong academic foundation with degrees from Stanford University. She earned a Bachelor of Arts in International Relations and a Master of Arts in International Development Policy. Additionally, she completed her MBA at the Stanford University Graduate School of Business, focusing on General Management. This educational background supports her strategic approach to marketing and leadership.
Leadership Philosophy and Marketing Strategy
Maryling Yu emphasizes the importance of servant leadership in her approach to management. She advocates for continuous investment in marketing expertise to adapt to the evolving landscape. Her focus on utilizing marketing technology (martech) allows her to explore new possibilities and develop innovative marketing strategies that align with industry trends and consumer needs.